Fintech

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FinTech at FleishmanHillard UK

Fintech companies come to us for one reason: they need something to change. Whether it’s for creative campaigns to build brand value, reputation management to protect that brand value and manage a crisis, or internal comms support to retain culture through growth and change, our team has the expertise.

We have worked with some of the most exciting fintech brands globally, helping them define and tell their stories to the audiences that matter – including investors, customers, partners, prospects and employees. We’ve supported momentous funding rounds and strategic acquisitions, launches into new geographical markets and of new products.

Underpinned by our strong relationships with relevant media, analysts and influencers, we develop bold work that creates value, builds brands, supports sales and protects reputations, helping you make a positive impact in the market.

Aside from representing some of the biggest names in fintech, we’re passionate about keeping our finger on the broader industry pulse with our Fintech Knowledge Hub. You can keep up to speed via regular blog posts from our experts here.

Case study

Money 20/20

Boosting global media presence at Europe’s largest FinTech event

Following the success of our work in 2018, FleishmanHillard UK was tasked to increase media attendance and engagement at Money20/20 Europe 2019, Europe’s largest FinTech event.

To create buzz and excitement with media and influencers ahead of the event, we crafted tailored story angles, facilitated interviews with Money20/20 spokespeople and keynote speakers and recommended pertinent content sessions to help them craft unique stories.

More than 150 members of the press attended Money20/20 Europe in Amsterdam in 2019, a 15% increase on 2018 numbers. On-site, we coordinated the press lounge, facilitating 25 dedicated interviews with CEOs and C-Suite executives to help shape stories around the future of finance.

We generated over 500 pieces of coverage and 4 million social media impressions during the three-day conference, firmly anchoring Money20/20 Europe as the region’s top FinTech and payments forum.

“Once again, FHF increased the global media presence at Europe’s largest FinTech event, driving engagement with some of the industry’s foremost media and influencers to drive bigger and better reach than we’ve ever achieved before.” – Simon Murray, Head of Marketing, Money20/20 Europe.

More work

Services

All clients have access to our deep expertise in research, planning, strategy, execution and measurement and evaluation but we also offer in particular:

Reputation management

Brand marketing

Content strategy and development

Media relations

Industry events and speaker bureau

Influencer engagement

Contact us