News & Opinions
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Brand Marketing & Consumer: Committing to long term change
In 2020 we’ve seen the world step up to spotlight systemic racism and the beginnings of a revolution for change for Black and Brown communities. During this time, we have been reflecting and have identified that there is an immediate...
July 15, 2020
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Maintaining relevance is essential for postponed and cancelled tournaments – here’s how to do it.
By Alastair Lyon, Senior Account Executive. Since the COVID-19 pandemic locked its talons into the sports industry, those involved in showcasing tournaments have been confronted by an array of sobering questions. One of the most under-discussed of these is how...
July 13, 2020
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Don’t dismiss the tin foil hat: what communicators can learn from conspiracy theories
By Charlie Crossley, Account Manager Misinformation can do massive damage to an organisation’s name. Good reputations are hard-earned, but audiences can be quick to judge. Rumours or half-truths can undermine years of hard work in an instant. Conspiracy theories are...
July 8, 2020
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The heightened importance of localisation during a global pandemic
By Claudia Bate, Head of Technology, Director and Partner I consider myself very lucky to have lived and worked in London, Paris, Rome and Singapore during my career. I have experienced different working cultures and approaches that have helped to...
July 6, 2020
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An Uncomfortable Truth
John Saunders, FleishmanHillard president and CEO, shared the note below with global employees. “I could share a list of every micro-aggression, every slur shouted from a passing car, every time I felt harassed, exoticized, tokenised, too dark, every time I...
June 16, 2020
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An Uncomfortable Truth
John Saunders, FleishmanHillard president and CEO, shared the note below with global employees. “I could share a list of every micro-aggression, every slur shouted from a passing car, every time I felt harassed, exoticized, tokenised, too dark, every time I...
June 16, 2020
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2020 U.S. Presidential Election Super Tuesday Edition
Now that we’ve had some time to digest—where are we now? American elections often seem to be a mix of drama and comedy with a dash of politics thrown in to spice things up. Candidates start to formally announce their...
March 5, 2020
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The Queen's Speech, Take Two
Truly, we are spoiled. After the longest Parliamentary session since the civil war ended in October, today the Queen returned to Parliament for the second time this year to give us a speech. In a sign of the times –...
December 19, 2019
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Leading With Impact: FleishmanHillard Fishburn launches 2019 Authenticity Gap Report
Consumer expectations are higher than ever, and in an age of greater transparency and oversight, companies can no longer say one thing and do another. We expect organisations to be authentic and to have a point of view on the relevant topics that matter most and...
July 17, 2019
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FleishmanHillard Fishburn Have Four Consultants Named in 2019 PRWeek's 30 Under 30 List
This year, FleishmanHillard Fishburn have four consultants selected to be in PRWeek’s 30 Under 30 List, the highest number of any agency. Sara Williams, Amity Harrold, Nadine Kawash and Andre Bogues were all selected in the exclusive list and you can read...
July 2, 2019
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Brand Marketing & Consumer: Committing to long term change
In 2020 we’ve seen the world step up to spotlight systemic racism and the beginnings of a revolution for change for Black and Brown communities. During this time, we have been reflecting and have identified that there is an immediate...
July 15, 2020
-
Maintaining relevance is essential for postponed and cancelled tournaments – here’s how to do it.
By Alastair Lyon, Senior Account Executive. Since the COVID-19 pandemic locked its talons into the sports industry, those involved in showcasing tournaments have been confronted by an array of sobering questions. One of the most under-discussed of these is how...
July 13, 2020
-
Don’t dismiss the tin foil hat: what communicators can learn from conspiracy theories
By Charlie Crossley, Account Manager Misinformation can do massive damage to an organisation’s name. Good reputations are hard-earned, but audiences can be quick to judge. Rumours or half-truths can undermine years of hard work in an instant. Conspiracy theories are...
July 8, 2020
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The heightened importance of localisation during a global pandemic
By Claudia Bate, Head of Technology, Director and Partner I consider myself very lucky to have lived and worked in London, Paris, Rome and Singapore during my career. I have experienced different working cultures and approaches that have helped to...
July 6, 2020
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Fixing the roof whilst the sun is shining – why tech companies need to act now to consolidate their post-covid political capital
By Alex Burchill, Account Manager The impact of the Covid-19 pandemic on the political reputation of the technology industry has been nothing short of astonishing, but companies should be wary of heralding a “new normal” A change in Government attitude?...
June 12, 2020
